Bizmulate

Concept demo · vertical slice

Learn business, play the simulation.

Bizmulate lets facilitators run timed, multiplayer simulations based on true company stories. Teams compete against each other in the same market — their mutual rankings set growth, margin, and cash flow for the next round.

“The game revealed some brutal historical numbers. Very engaging way to learn.”
Player
“Excellent platform to simulate theories in realistic business cases. Easy to facilitate an interactive 10–15 h session.”
Host
Player, join with a code
Facilitator hubGame admin hub

Case library

Real cases. Playable markets.

Each case is a set of business decisions, a scoring model, and a briefing flow. Choose a game-case from our library or play through all.

Nokia: mobile industry collapse

demo ready

2007–2009. Teams run a mobile handset giant through the iPhone shock. The demo is fully playable: briefing, allocation, scoring, and results.

Run the Nokia demo

Airlines in COVID-19

case available

Fleet, routes, and liquidity under sudden demand collapse. A realistic crisis-management case waiting to be built into a simulation.

GameX: platform strategy

case available

Console vs. cloud vs. mobile. A competitive strategy case about ecosystem lock-in, pricing, and content investment.

How it works

Host

  1. 01

    Choose a case

  2. 02

    Copy paste your course learning targets and if you want, click to add a few plot twists (optional)

  3. 03

    Set the schedule and invite the teams.

  4. 04

    Your game is now configured to your course

Player

  1. 01

    Briefing

    Facilitator opens the round with text and video, then sets a deadline.

  2. 02

    Decisions & Allocations

    Teams split their budget across segments and buy optional strategic moves.

  3. 03

    Ranking

    Deadline closes. Teams are ranked per segment by spend and choices.

  4. 04

    Scores & debrief

    Walk through what happened and look where you stand.

Live scoreboard

Teams watch the market move against them.

Every scored round publishes to the same board: the cash race between teams and the revenue mix behind it. The results explain both history and the round numbers.

Nokia demo — Round 1 segments

Traditional Phones

base -5% growth · 18% margin

Cash cow. Huge volume, shrinking structurally.

Smart Devices

base 15% growth · 10% margin

The land grab. High growth, thin margin, brutal ranking.

Networks

base 3% growth · 22% margin

Slow, steady, high margin infrastructure business.

Location & Commerce

base 10% growth · 30% margin

Small but fast-growing navigation and services unit. High margin.

Nokia demo — Optional strategic moves

A · Acquire a chipset startup

150 M€

Round 1 · Investment

Buys you a generation of silicon. Smart device growth up, margin down while you integrate.

B · Restructure manufacturing

100 M€

Round 1 · Investment

Close two plants. Margin improves everywhere, momentum suffers.

C · Global marketing blitz

120 M€

Round 1 · Investment

Defend the installed base. Traditional phone growth up, margin down.

All coefficients in this demo are tunable placeholders standing in for the Excel model — a developer swaps one file to load the real Nokia numbers.